NEWHAM BASED ETHNIC MARKETING AGENCY IS SET TO HELP

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Ethnic marketing, training and PR Consultancy specialists Rich Visions Int. Ltd, based in Canning Town East London will host an Ethnic Marketing Master Class for teams within local authorities charged with reaching out to, or engaging with the Black Asian Minority Ethnic (BAME) communities.  These departmental teams range from those controlling HR, environmental health, welfare, social inclusion, housing through to fostering and adoption, recycling and communications. 

The course will provide an understanding of BAME groups and show attendees how to plan and develop strategies to reach them. It will include; presentations, case studies, group discussions, Q & A’s and role-play. Attendees will also be provided with the best practice
manual.  

Rich Visions MD, Mavis Amankwah said: “In view of recently published statistics such as - *one in every five people the average person meets is likely to be from a different ethnic background to themselves -, ethnic marketing has never been more important.”

Amankwah continues: Local Authorities that have a high population of BAME’s; such as Newham have a duty to be representative of their electorate and so this kind of event cannot be ignored.”

The Master Class will take place between 9am and 5pm on Thursday 26th November 2006 at the Holiday Inn Express, Docklands, 1 Silver Town Way, London E16.  There will also be a second Master Class aimed specifically at fostering and adoption agencies and teams on Monday 30th October 2006 at the same location.

For further information or to book a place please contact Ruth Kagua at Rich Visions on 0870 116 2660 or e-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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